Case study
Ghala
Turn WhatsApp into a sales channel.
A WhatsApp commerce platform and official WhatsApp partner, accept orders, manage inventory, and run a whole shop directly through WhatsApp, with nothing for customers to download.
- Role
- Backend · in a team
- Client
- Neurotech Africa
- Status
- Live
The product.
Ghala turns WhatsApp into a full storefront. Businesses accept orders, manage stock and grow, all inside the chat their customers already use, with no app downloads on the buyer's side. As an official WhatsApp partner it plugs straight into the channel millions already use every day.
The merchant app is a live command centre for shop owners: sales summaries and revenue, orders and customers, stock, analytics, transactions, a cash ledger, staff, and bill payments, plus a chat-automation 'Ordering Mode' that takes orders for them. It already empowers 100+ businesses.
What I did
What I built.
Backend services
Order, inventory and catalogue services behind the merchant app and the WhatsApp storefront, built with the Neurotech team.
WhatsApp integration
Server-side plumbing that turns WhatsApp conversations into orders and keeps stock, transactions and the cash ledger in sync.
Data & APIs
The APIs and data model powering sales summaries, analytics, customers and staff across web and the merchant app.
Screens
From the live product.
