Case study
GhalaRails
One-click WhatsApp automation.
One-click WhatsApp automation, AI customer support that never sleeps, human handover when it matters, and bulk campaigns that convert. An official WhatsApp Business partner.
- Role
- Full-stack · in a team
- Client
- Neurotech Africa
- Status
- Live
The product.
GhalaRails makes the WhatsApp Cloud API simple. Businesses get AI-powered support that answers around the clock in under three seconds, seamless handover to a human the moment it matters, and bulk campaigns built to convert, set up in about ten minutes with a 14-day free trial.
It already runs for 500+ businesses at 24/7 availability and a 93% delivery rate. The product spans an AI support agent, campaign tooling, and a live agent-handover console, all on top of the official WhatsApp Business platform.
What I did
Built across the whole stack.
AI support & handover
Worked across the AI support agent and the human-handover console, the sub-3s auto-answers and the switch to a person when it counts.
Campaigns & delivery
Bulk-campaign tooling and the delivery pipeline behind the 93% delivery rate.
Full-stack on the Cloud API
Frontend and backend on top of the official WhatsApp Cloud API, with the team.
Screens
From the live product.
