Case study
Sema
A call centre for every business.
A cloud call centre for every Tanzanian business, one local number, every call captured, routed, recorded and transcribed in Swahili & English, with no hardware or IT project.
- Role
- Full-stack · in a team
- Client
- Neurotech Africa
- Year
- 2026
- Status
- Live in production
The product.
Most call-centre software assumes on-site PBX hardware, a SIP project, an IT team, and pricing quoted in dollars. Sema removes all of that. A business provisions or ports one local number, and its agents start answering from a browser tab or their own mobile phones the same week.
Every call is captured, intelligently routed across the team, recorded, encrypted, and transcribed in Swahili and English, then summarised automatically and logged for audit. Billing is in shillings through Neurotech Tanzania, with no FX markup and cancel-anytime terms. It targets regulated, customer-facing desks: banks & SACCOs, ferries & logistics, insurers & brokers, and clinics & pharma.
What I did
Built across the whole stack.
Agent console & call UI
Browser-based softphone, live queues, call handling, and the dashboards agents work from, no install.
Call routing, IVR & telephony
Smart routing with round-robin / priority / availability rules, IVR menus, working-hours logic, and mobile failover so no call is dropped.
Transcription & AI summaries
The Swahili + English transcription flow and AI-generated post-call summaries, with recordings and emailed transcripts.
Compliance plumbing
Encryption, user-controlled retention, role-based access, and audit logs, the parts a regulated desk actually signs off on.
Backend & integration
APIs, data model, and the unified queue that lets several products and departments share one line.
Screens
From the live product.
“Calls from every product land in one queue, routed to the right team, recorded and reported in one place.”